Fergus Kibble - Hill & Knowlton

Fergus Kibble leads Hill & Knowlton's strategic planning unit and champions the development of an insights-lead and evidence-based strategy across all client work.

Fergus Kibble leads Hill & Knowlton's strategic planning unit and champions the development of an insights-lead and evidence-based strategy across all client work. His brings a wealth of client and agency side experience in communications and brand planning to Hill & Knowlton.

Fergus's commercial experience comes from a career in consumer marketing, advertising and business management across a number of dynamic industries, including packaged goods (personal care and food), alcohol, internet and retail.

Prior to joining Hill & Knowlton, Fergus was Marketing Director at Yahoo!7 and lead the marketing relaunch of the brand in Australia, resulting in massive growth in audience, brand awareness and favourability.

Fergus has also worked at Unilever Australasia, as Marketing Director of the Beauty portfolio, were he was responsible for launching the hugely successful Dove Campaign For Real Beauty advertising campaign and an associated CSR program for the Dove Self Esteem Fund.

He has also had exposure to international markets and global brands, having lived and worked in England and Japan.

Company

About Hill & Knowlton

Hill & Knowlton is one of Australia's largest public relations agencies. Offering strategic vision and outlook, H&K specialises in digital reputation, government relations, market communications and crisis and issues management. With 90 people locally in Sydney, H&K provides industry sector expertise in technology, health, consumer, corporate and finance. H&K has a breadth of experience across all industries and audiences and offers an in-house creative hub, planning division and online reputation management service. H&K has a worldwide network in 34 countries. It is the back-to-back winner and finalist of the Asia Pacific PR Agency of the Year Award.